Mar 20, 2010

GoJiyo: A social networking site from the Godrej

A profile page  within the social network serv...

Image via Wikipedia

Social networking sites like Facebook, Orkut, and BigAdda now have more competition. This time it is from the Godrej Group, which wants to become a name every youth will associate with. CNBC-TV18's Tanvi Shukla and Avni Raja report on this latest initiative by Godrej's GenNext.

It has become a household name for its locks and its soaps, but the Godrej Group is not satisfied. It now wants to become a name that falls from the lips of the Indian youth. To this end, it is entering the virtual world with its very own social website, GoJiyo.

This is a social networking portal that marks Godrej's foray into the entertainment segment.


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